
San Diego Postal Newsletter June 2007 Vol. 1 Issue 3
The Delightful Difference
– San Diego Postal Delivers Service Reliably
We are often asked by prospective customers what the difference is between our equipment and that of our competitors. While we could outline to them technical details, features and benefits and a load of information that may or may not be relevant to their real world operating environment, we more often than not respond, “Not much”.
We continue by explaining that when a company makes a buying decision for equipment that is vital to their revenue stream (no mail can mean no invoices, no checks, no advertising) they are purchasing more than equipment. They are starting a relationship that is based upon trust, service and reliability. Trust that the sales team has listened to their needs and that the equipment recommended will meet those needs reliably. Trust that the equipment is delivered as promised, properly tested, set up and key employees are trained in operation and routine maintenance issues. The company can rely on same day service within four hours if they had the foresight to purchase a service agreement. Trust that when they pick up a phone, they will get a response from a real person, not a phone device.
In short, most business owners and executives do not arrive at work in the morning thinking about their mail machine, they shouldn’t have to. We believe that technical problems should stay in the mail center and be dealt with quickly and correctly. Service and reliability. That is why we have been chosen as the supplier for mail equipment by many of our customers,
And by the way, our equipment is the best in the business, just in case you were wondering. Our service and equipment are so good in fact, that most of our customers never have to think about their mail equipment, we make sure that they don’t have to.
© 2007 San Diego Postal & Shipping Equipment . All rights reserved.
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